Connection. Capability. Commerce.
A flagship website redesign and build for the Māori and Pacific business network, bringing its work into one clear public home and helping people find a useful next step.
Visit Pacific Business Networks
One front door for a wide network.
Pacific Business Networks brings together business owners, professionals, partners, events, stories, learning and a business directory. The public website needed to make those strands feel connected without flattening the network’s cultural identity.
The experience is organised around Connection, Capability and Commerce, then gives visitors practical routes to find a business, explore a gathering, read a story, learn about partnerships or get involved.
A considered digital experience.
- 01Information architecture around Connection, Capability and Commerce
- 02Responsive website design and build
- 03Events, stories and partnership pathways
- 04Clear handoffs to the business directory and contact journeys
- 05Content structure for network updates and contribution opportunities
The thinking behind the experience.
Make the network’s purpose clear
The opening experience introduces who the network serves, what it does and how its work fits together, before asking visitors to choose a pathway.
Give each pillar a real-world shape
Connection, Capability and Commerce are supported by visible examples, including gatherings, learning, the directory and partner activity.
Connect the story to action
Directory, partnership, contact and contribution links make the next step easy to find while preserving the wider network context.
A connected digital home for the network.
The live platform brings PBN’s public story, events, network pillars, partnerships and contribution pathways into one coherent experience, with direct routes to the existing business directory and related services.
The public website is live. No traffic, enquiry, event-registration or search-performance results are claimed here.